Tag Archives: message

‘Game Changers’ puts muscle behind its message at Law School

Perhaps you remember the scene from the 2013 thriller “Escape Plan,” when an inmate played by Arnold Schwarzenegger slugs a fellow prisoner played by Sylvester Stallone, knocking him flat on his back. Stallone gets up, dusts himself off, and delivers one of his famous haymakers to Schwarzenegger’s jaw. Yet the behemoth is unfazed, even laughing.… Read More »

Yiddish translation of New York’s measles message riddled with errors

Reaching out in the community’s own language, the agency spent tens of thousands of dollars printing and distributing measles information sheets in Yiddish to hang on the doors of more than 45,000 homes in those communities. But something got lost in translation: The Yiddish was mangled, according to language experts consulted by CNN. The door… Read More »

Insurers’ message on ‘Medicare for All’: We’re part of the answer

Health insurers are grappling with how to craft their message to investors and the public about universal coverage as a growing field of Democratic presidential contenders backs moving the U.S. healthcare system toward expanded coverage. Some of the nation’s largest commercial payers weighed in on the proposals, many of which are branded as “Medicare for… Read More »